LCBO SUPPORTING ONTARIO CONSUMERS’ POST-HOLIDAY GOALS WITH BRING ON THE NEW CAMPAIGN
To celebrate the start of a new year, the LCBO invites Ontarians to Bring on the New with an expanded product selection that supports post-holiday goals. Throughout January, the LCBO is promoting lighter beverage choices and a wide selection of lower sugar, lower calorie, lower alcohol and alcohol-free products.
‘TIS THE SEASON FOR GIVING BACK AT THE LCBO AND LCBO.COM
The holiday spirit has arrived at LCBO stores with The Season for Giving Back campaign in support of Ontario’s four children’s hospitals. Beginning December 1st, LCBO customers can donate $2, $5, or $10 in-store along with their purchase.
LCBO’S BLACK FRIDAY & CYBER MONDAY WEEK MEANS BIG SAVINGS
LCBO unveils its Black Friday and Cyber Monday deals, officially launching the holiday season in-store and online. The SAVE BIG sale extends beyond Black Friday and Cyber Monday offering customer savings from November 28 – December 4. All LCBO.com orders over $200 are eligible for free shipping from November 29 – December 2.
STATEMENT REGARDING LCBO SHOP THEFT
Following the recent press release issued by Halton Regional Police Service, the LCBO has issued the following statement regarding shop theft at LCBO retail locations. Any theft is a concern, especially if it is brazen or a threat to safety. As shoplifting continues to rise across the retail industry, LCBO retail stores remain targets for shoplifters.
REMEMBRANCE DAY STORE HOURS
In observation of Remembrance Day and events held across the province, on Monday, November 11, LCBO stores will operate on reduced hours. All LCBO stores will open from noon (12:30 pm in the Ottawa region) until their normal closing hours.
LCBO CELEBRATES THE LONG WEEKEND WITH A THANKSGIVING SUPER SALE
LCBO is launching an in-store and online super sale in time for Thanksgiving weekend festivities. From Thursday, October 10 until Wednesday, October 16, customers can save on participating products, including Ontario wines and craft spirits and an award-winning Canadian whisky.
LCBO OPENS REQUEST FOR PROPOSAL FOR LCBO CONVENIENCE OUTLET AUTHORIZATIONS
As part of the Provincial Government’s plan to deliver more choice and convenience for consumers, the LCBO is inviting businesses in select communities to apply for LCBO Convenience Outlet authorizations through a Request for Proposal (RFP) – open today through October 8, 2019. As previously announced, the LCBO is committed to authorizing approximately 200 LCBO Convenience Outlets by spring 2020.
LCBO ANNOUNCES THE GRAND OPENING OF A LANDMARK STORE IN DOWNTOWN TORONTO
On July 9, LCBO is welcoming the newest addition to its retail store network. The King and Spadina store is relocating two blocks south, opening the doors at 49 Spadina Ave., Clarence Square. The sprawling 22,000 square foot store includes 13,935 square feet of retail selling space, offering downtown customers more convenience and choice with a wider assortment of beer, wines and spirits.
FOOD & DRINK GETS A SUMMER MAKEOVER
LCBO is unveiling a new look for Food & Drink magazine. The beloved publication is undergoing a multi-phased refresh, with the first component – a redesigned magazine format – rolling out in the summer issue, available in-stores and online beginning Wednesday, June 26.
“THIS IS HOW WE SUMMER” AT THE LCBO
LCBO celebrates the season with an exciting mix of new releases and returning favourites for customers to shop and discover in-store and online. This summer’s assortment offers perfect pairings and something for everyone to sip while enjoying the outdoor weather and Canada Day festivities with friends and family.
LCBO HONOURS OUTSTANDING ACHIEVEMENTS IN BEVERAGE ALCOHOL INDUSTRY AT THE 25TH ELSIE AWARDS
LCBO is proud to announce the winners of the 2019 Elsie Awards. Celebrating its 25th anniversary, the annual awards are presented to beverage alcohol suppliers and agents that demonstrate innovation, creativity and commitment to customer service and social responsibility.
EVERYTHING’S COMING UP ROSÉ
LCBO is ready for summer and is launching its’ annual seasonal rosé wines collection. To build awareness and excitement for the assortment, LCBO created the Rosé Tasting Cabana Lounge. The interactive pop up destination offers customers the opportunity to sample and learn about rosé wines in a sophisticated and contemporary environment.
#ToastToPride: LCBO LAUNCHES EXPANDED PRIDE MONTH CAMPAIGN TO CELEBRATE WITH ONTARIO
After popping the cork on its first Pride Month in 2018, the LCBO is bringing the celebration to all of Ontario this month with #ToastToPride, a comprehensive campaign with more ways for customers to celebrate and support the LGBTQ2+ community.
AIR MILES® AND LCBO ANNOUNCE EXCITING NEW AIR MILES CASH REWARD THROUGH PARTNERSHIP EXPANSION
The AIR MILES Reward Program and the LCBO announce today a partnership expansion that provides Collectors the ability to use AIR MILES Cash Miles towards the purchase of LCBO eVouchers for instant use in-store.
FOODORA PARTNERS WITH LCBO TO EXCLUSIVELY DELIVER DRINKS TO YOUR DOOR
On-demand food delivery service, foodora has partnered with the LCBO to bring same-day alcohol delivery to Ottawa. Starting today, the partnership will pilot on-demand delivery in Canada’s capital city, with the goal to eventually roll it out to other markets.
LCBO CELEBRATES THE SPRING SEASON WITH A SUPER SALE FOR CUSTOMERS
LCBO is launching an extended in-store and online super sale in advance of the first long weekend of spring. From April 11 until April 20, 2019, LCBO customers can shop special offers on sip-worthy spirits and delightful wines to entertain with family and friends.
LCBO announces the launch of its Same Day Pick Up pilot program in seven locations across the province beginning this week. Customers now have the option to place orders online at lcbo.com and visit one of the designated stores for pick up within hours of ordering.
LCBO CELEBRATES THE FIRST LONG WEEKEND OF THE YEAR WITH A SUPER SALE FOR CUSTOMERS. Stores will be closed on February 18
Thursday, February 14, 2019 – Toronto – LCBO is launching an in-store and online super sale in time for the long weekend. From February 14 until February 20, 2019, LCBO customers can save big and entertain with select classic spirits and crowd-pleasing wines available now at outstanding prices. All participating products for the promotion can be found here.
The LCBO is expanding store operating hours year-round at select locations to better serve customers and offer increased shopping convenience. Expanded store hours are already in place for the busy holiday season in December and will continue on Boxing Day and on a permanent basis into the New Year beginning January 4, 2019.
The official opening of the new LCBO store in North York is Thursday, December 6, at 9:30 a.m. This brand-new store will provide convenient and one-stop beverage alcohol service to nearly 77,000 local residents. The population is expected to grow 12 per cent over the next 10 years.
The official opening of the new LCBO store in Richmond is Wednesday, November 21, at 10:30 a.m. This brand-new store will provide convenient and one-stop beverage alcohol service to nearly 6,035 local residents. The population is expected to grow 48 per cent over the next 10 years.
The official opening of the new LCBO store in Tottenham is Tuesday, November 20, at 9:30 a.m. This brand-new store will provide convenient and one-stop beverage alcohol service to nearly 8,960 local residents. The population is expected to grow 28 per cent over the next 10 years.
The official opening of the new LCBO store in Kitchener is Tuesday, November 6, at 10:00 a.m. This brand-new store will provide convenient and one-stop beverage alcohol service to nearly 34,775 local residents. The area population is expected to grow 24 per cent over the next 10 years.
As Pride month kicks off, the LCBO is thrilled to announce its first official partnership with Pride Toronto 2018, celebrating the LGBTQ2S community and the organization’s commitment to diversity and inclusion. Running through June 24 at select stores in the Toronto Pride area, the “Cheers to all” campaign includes in-store creative that mirrors Toronto Pride’s official design, fundraising for Casey House, and sensitivity awareness sessions for staff.
LCBO customers and staff rallied together to raise $585,645.00 in support of the #TorontoStrong Fund through a 10-day prompted donation campaign that took place in 157 participating stores throughout central Ontario. Customers were invited to add a $2, $5 or $10 donation alongside their purchase, however in many cases gave much more.
Ontario craft beer has been an enormous success story in recent years and LCBO is proud to have been able to play a role in that. Since first being introduced to the market in 1984, locally brewed, small batch beer has steadily gained popularity and market share to become one of LCBO’s fastest-growing product categories.
Ontario produces some of the world’s best ciders and sales at the LCBO continue to see exponential growth. It’s expected that the category will continue to grow at a significant rate, especially Ontario craft cider made from 100 per cent local fruit. LCBO is committed to supporting this sector and the jobs it creates for Ontario apple growers and processors. This is why our buyers regularly meet with producers to discuss the market and how to best increase their sales.
Spirits are LCBO’s largest and most profitable product category. In fiscal 2016-17, net sales of LCBO’s spirits and ready-to-drink (RTD) products were $2.24 billion, an increase of 5.1 per cent over the previous year. This category represents 40.1 per cent of LCBO sales; wine represents 26.9 per cent ($1.5 billion) and beer and cider represents 23.3 per cent ($1.29 billion).
Today, LCBO officially launched its new expanded online shopping platform, bringing a world of products to customers’ fingertips – no matter where they live in Ontario. LCBO customers will now be able to browse and shop from an online selection of close to 5,000 individual products. Customers will have the option to ship products to any one of LCBO’s 654 stores, free of charge or choose home delivery for a fee of $12 (plus tax) per order.