Media Centre

BACKGROUNDER
NEW TORONTO STORE
4 KING STREET
TORONTO, ONTARIO
MONDAY, NOVEMBER 1, 2021

● The official opening of the new LCBO store in Toronto is Monday, November 1 at 10:00 a.m.

● This brand-new store will provide convenient and one-stop beverage alcohol service to over 15,000 community members. The population is expected to grow nearly eight per cent over the next 10 years.      

● The 6,000 square-foot store has nearly 3,900 square feet of display space. It carries a wide selection of 1,175 wines, spirits, beers, ciders, ready-to-drink cocktails, and coolers.

● The store has a prominent Ontario wine display showcasing 110 Ontario wines, including 50 VQA wines.

● It also features 160 linear feet of refrigerated shelving, which offers a wide selection of Ontario craft beers as well as other domestic and imported brands, ready-to-drink cocktails and coolers. There is also a chilled wine section that features 16 linear feet of refrigerated wine.

● The store’s product mix is the result of market research, matching products and services to local tastes, demographics, and community interests, and includes an assortment of made in Ontario products.

● The new store offers customers Same-Day Pickup service

● There are four checkouts and the store is wheelchair accessible as well as connected by the underground PATH system.

● There are 8 full-time and part-time employees who are trained in product knowledge and responsible service.

● Hours of operation are Monday to Saturday, 10:00 a.m. to 9:00 p.m., Sunday, 11:00 a.m. to 6:00 p.m.

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For more information:

LCBO Press Office
416-864-6700
pressoffice@lcbo.com
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