BACKGROUNDER : OPENING OF NEW LCBO BAY & COLLEGE STORE COLLEGE PARK - 777 BAY ST., TORONTO, ONTARIO
March 27, 2015
● The official opening of the new LCBO store in College Park is Friday, March 27, 2015, at 9:30 a.m.
● The new store at 777 Bay St. will provide convenient and one-stop beverage alcohol service to 19,580 residents. The area is expected to grow by 34 per cent over the next 10 years.
● The new 4,800 square-foot store has 3,667 square feet of display space. It carries a wide selection of more than 1,180 wines, spirits, beers, ready-to-drink cocktails and coolers. It also features up to 450 Vintages premium wines and spirits.
● The new store has a prominent Ontario wine display showcasing more than 180 Ontario products, including 88 VQA wines.
● There is also a chilled wine section that features 16 linear feet of shelving.
● The store’s product mix is the result of market research, matching products and services to local tastes and demographics, and community interests.
● The store has four checkouts and is wheelchair accessible. Paid parking is available underground.
● There will be 10 full-time and part-time employees who are trained in product knowledge and responsible service.
● Hours of operation are 9:00 a.m. to 9:00 p.m. Monday to Friday, 9:00 a.m. to 6:00 p.m. on Saturday, and 12 p.m. to 5 p.m. on Sunday.