BACKGROUNDER NEW LCBO LONDON STORE OPENING 1981 HYDE PARK ROAD
August 1, 2014
● The official opening of the new London store is Friday, August 1, 2014, at 9:30 a.m.
● The new LCBO store at 1981 Hyde Park Road in London will provide convenience and service to 48,600 local residents. The population is expected to increase by 20 per cent over the next ten years.
● The 12,000 square-foot London store has 8,000 square feet of display space. It carries a wide selection of 2,175 wines, spirits, beers, ready-to-drink cocktails and coolers. It also has a Vintages Corner featuring up to 425 Vintages premium wines and spirits.
● The new store has a prominent Ontario wine display showcasing 420 Ontario products, including more than 260 VQA wines.
● It also features a walk-in beer cold room with 610 linear feet of shelving. The cold room, which offers a wide selection of beers, ready-to-drink cocktails and coolers, is chilled by outside air for much of the year. This provides significant environmental benefits and reduces utility use and costs.
● The store’s product mix is the result of market research, matching products and services to local tastes and demographics, and community interests.
● The store has seven checkouts, including a customer service counter, has ample parking, and is wheelchair accessible.
● There will be 9 full-time and part-time employees, including two product consultants, all of whom are trained in product knowledge and responsible service.
● Hours of operation are 10:00 a.m. to 9:00 p.m. Monday to Saturday, and 12:00 p.m. to 5:00 p.m. on Sunday.
LCBO Senior Communications Consultant
Phone: 416 864-6875
Cell: 647 339-5428