LCBO UNCORKS A NEW DESTINATION STORE IN PORT PERRY
February 14, 2013 10:13 ET
Toasting with Ontario sparkling wine and Ontario craft beer, the LCBO today officially opened its new store in Port Perry at 1535 Highway 7A.
This 10,000 square-foot store has 6,500 square feet of display space, three times more than the store it replaces, and a selection of 1,600 wines, spirits, beers, ready-to-drink cocktails, coolers and beverage gift packs, nearly double that of the former store.
“This new store significantly increases beverage alcohol service in Port Perry and will provide one-stop shopping for area residents and visitors,” said Bob Peter, LCBO President & CEO. “New and renovated stores like this increase customer satisfaction and have helped LCBO deliver 18 consecutive record dividend transfers to the province, including an all-time high $1.6 billion dividend in fiscal 2011-12.”
Joining Bob Peter for the opening was Chuck Mercier, Mayor of the Township of Scugog, and Margaret Ayres, Executive Director, Big Brothers Big Sisters of North Durham.
“This impressive new store is a great addition to our town for residents and visitors,” said Mayor Mercier. “It offers a much wider selection, greater convenience and service, and we value and appreciate the role of LCBO employees in providing knowledgeable and responsible service.”
Among the store’s many features is a large Ontario wine section at the front of the store with more than 300 Ontario wines, nearly three times as many as the former store. This includes nearly 200 Ontario VQA wines, a five-fold increase. There is a VINTAGES fine wines and premium spirits section offering more than 200 products – the former store had fewer than a dozen – as well as a walk-in cold room for a large variety of beers and ready-to-drink cocktails and coolers, a gift section and a portable tasting bar.
“I’m very pleased to be here today to thank LCBO customers and staff for their generosity in supporting Big Brothers Big Sisters, which helps us empower children and youth by providing much needed services in many communities in North Durham, including Port Perry,” said Margaret Ayres, Executive Director, Big Brothers Big Sisters of North Durham.
“LCBO stores are no longer just about bottles on shelves,” notes Peter. “This is a place where you can get advice on planning a dinner party, improve your product knowledge and sample new and featured products from Ontario and more than 82 different countries.”
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Tel: 416 864-6772
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