In-Store Program Components: Wines Flex Space

WINES FLEX SPACE

 

Flex space is a new sold opportunity available within high traffic categories of the wines sections in select stores. Each flex space is 4 ft wide and sits within the planogrammed wine zone. Flex space offers the ability to create in-section disruption and high-impact brand stories where our customers are already looking to discover new and exciting wines from their favourite regions. Display/Brand stories will be held over two periods when possible

This is a Phase 1 (Excel Applied) Promotional Program. Please apply by completing the Excel Application Form before the Phase 1 deadline.

FLEX SPACE 2

California Brands Only

MPTS Code: FSB

Engagement: 69 Stores

Requirement: Up to 9 SKUs

 

FLEX SPACE 3

Any European Brands (including Sparkling)

MPTS Code: FSC

Engagement: 69 Stores

Requirement: Up to 9 SKUs

FLEX SPACE 4

Australia or New Zealand Brands

MPTS Code: FSD

Engagement: 69 Stores

Requirement: Up to 9 SKUs

 

FLEX SPACE 5

Chile, Argentina, or South Africa Brands

MPTS Code: FSE

Engagement: 69 Stores

Requirement: Up to 9 SKUs

 

Pricing Information

This Package, inclusive of all opportunities and non-negotiable, is available at the following rates:

RATE PER PERIOD:

  • FLEX SPACE 2-5
  • $7,100 (Period 1-9, 11-13)
  • $9,500 (Period 10)

 

 

Document Downloads

This is a Phase 1 (Excel Applied) Promotional Program. 

To apply, download the Application Form posted on the Promotional Calendar page, complete and return to your Category Partner by the noted deadline. 

Click here for the Participating Store List.

Sell Sheet - Wines Flex Space Program

Click the link for the Wines Flex Space Sell Sheet